Learn from Industry Experts
The 2019 Annual Conference & Tradeshow will feature educational programs from industry experts from across the Nation, addressing critical topics in home health and hospice. Attendees will have the opportunity to earn continuing education contact hours for each session.
Laura B. Waddle is a Senior Clinical Coding Consultant for MAC Legacy with over 30 years of experience in nursing education. She has been in home health since 2004 starting as a field nurse and progressing to Director of an agency prior to assuming the role of Coding Consultant. Working closely with Coding To Go she has the opportunity to participate in active coding of home health episodes as well as becoming familiar with documentation by many home health agencies.
Brady is an accomplished marketer, speaker, and entrepreneur, he has been part of two existing start-ups in the technology field. The first startup brought to marketers the world of mobile marketing, his company was one of the first mobile marketing agencies to emerge in the digital boom in the early 2000s. The second startup was a pioneering software company to bring mobility to workforce management. Today, Brady oversees sales and marketing of AlayaCare.
Diane Snyder Cowan, Director of Western Reserve Grief Services at Hospice of the Western Reserve, oversees on-site and community bereavement programs as well as all the nonprofit agency’s expressive therapy programs. She chairs the nonprofit agency’s Ethics Committee and Trauma Champions workgroup. Snyder Cowan leads the Bereavement Professional Community for NHCPO of the National Hospice and Palliative Care organization and is a member of the NHPCO Trauma Informed End-of-Life Care workgroup. Snyder Cowan presents at both the regional and national levels on the topics of trauma informed care; grief, loss and survivorship; community crisis response; and expressive therapies. A board certified music therapist, she is also certified in hospice and palliative care administration.
Joe Osentoski, BAS, RN-BC, is Director of Reimbursement Recovery & Appeals with QIRT (Quality In Real Tim). Joe specializes in additional documentation request (ADR) response and appeals and has been a registered nurse for more than 25 years. Joe’s career has included clinical consulting in home health and hospice, with a specialty in clinical quality assurance and regulatory compliance. He also has extensive experience with multiple types of Medicare audits, probes, and reviews from all types of Medicare contractors: MACs, UPICs, RAC, SMRC, OIG, CERT, and Medicare Advantage, as well as private insurers. Joe has completed over 5,000 ADRs in home care and hospice, filed thousands of appeals and represented agencies in hundreds of administrative law judge (ALJ) hearings.
Impressively, Joe has been lauded by retired US Administrative Law Judge Robert Soltis in his book, How to Handle Your Medicare Hearing: “Mr. Osentoski was one of the first non-attorney representatives to appear before me when I was an ALJ, and he stands head and shoulders above every other non-attorney representative. Mr. Osentoski…knows home health law, and prepares thoroughly. His credibility is beyond reproach.” Joe is most recently the author of Home Health ADR & Appeals Answers, First Edition, available through DecisionHealth. He also is a contributor to Home Health Line and Eli’s Home Care Week. He holds a gerontological nursing certification from the American Nursing Credentialing Center.
Raymond is a member of BKD National Health Care Group specializing in home care and hospice financial and operational consulting services. He assists home care and hospice providers with operational strategies related to advanced payment models, defining and implementing successful operational processes and utilizing electronic medical record systems while focusing on operational process improvement.
Raymond’s 20 years of home care and hospice experience includes serving as director of operations for a multistate home care, hospice and private duty organization. He also spent nine years with a national home care and hospice software company in various roles, including directing its consulting and education division, project managing electronic medical record implementations and, most recently, as a senior product manager responsible for clinical mobility and business intelligence strategies.
Melinda Gaboury, is co-founder/CEO of Healthcare Provider Solutions, Inc., an organization that provides financial, reimbursement, clinical and operation services to the home health and hospice industries. With more than 25 years of experience in Medicare Home Health, she is a national presenter who is interviewed frequently for publications.
Chris Attaya joined SHP in 2014 after spending 28 years in executive and consulting positions within the Home Health and Hospice industry. In his role, he is responsible for product development and client relationships to help organizations achieve increased operational and financial performance through the use of SHP’s industry leading analytics platform and benchmark data. Prior to SHP, Chris was the CFO at the VNA of Boston and had worked at Partners Health Care at Home as CFO and CEO. He received a B.A. in Public Health from Tufts University and an M.B.A. from the Graduate School of Management at Boston University concentrating in Health Care Finance.
Stan Massey Bio
Stan Massey, BA, is lead consultant for Transcend Strategy Group. For the past 18 years, Stan has been developing effective communication strategies, creative concepts and attention-grabbing campaigns to successfully build brands for providers of home-based care. Guided by research, Stan skillfully crafts strategic marketing plans and messages that speak to their target audiences and yield exceptional results – helping to increase referrals, elevate quality, improve the patient experience and ultimately boost revenue. Stan has worked on improving internal communications as well as crafting marketing strategies and campaigns for more than 40 home-based care organizations, coast to coast. Stan has been invited to serve as a keynote speaker or session speaker at more than 30 state hospice conferences and multiple national conferences.
Rob is Director of Data Analytics at Simione Healthcare Consultants, where he focuses on building solutions to manage, analyze, and operationalize data resources related to benchmarking, cost reporting, market intelligence, and financial risk assessment. Prior to leading collaborative activities with a variety of information technology companies for Simione, he served more than 10 years in financial consulting, and in corporate and tax accounting.